With seemingly nothing left to lose, I took inspiration from Antony’s approach to the crowd and went about my daily work with a completely different approach and attitude.
I decided to put NLP principles, tailored to my current situation, into practice in the way I communicated with the people in front of me.
I went from presenting to more than forty couples without a single sale to making nine sales from the next ten couples.
And in the weeks that followed, I went on to match what was then regarded on site as the island record ~ ten sales from ten consecutive presentations ~ a record previously set by one of my instructors, the great Don Baker.
Something had fundamentally changed me... and began to shape me.